“The subtlety and aversion to gimmick that is found in their music and in themselves doomed them as a sleeper group, always popular and musically influential, but denied the superstardom conferred on more pretentious, melodramatic personalities by an industry geared to the Image.”
– Lester Bangs on The Byrds
“We have to accept that the best writer in America could write almost nothing but record reviews.”
– Author Greil Marcus on Lester Bangs
Welcome on board. Please ensure that your seat back is upright, your tray table is stored and your seatbelt is securely fastened. Thank you for choosing Vinyl Record Face. I’m sure you will find your time here greatly pleasurable.
Now sit back; recline if you wish. And open your mind to the wealth of cultural insight that is Vinyl Record Face.
To begin with, I need you to understand that Vinyl Record Face is not a blog. The fundamental concept of the blog involves arbitrary ramblings, integrated in a generally meaningless way, using the diverse tools of this digital medium. A blog implies an online diary, where the boundaries between public and private are blurred and the Herculean cynic (that is the average blog reader) can trivialize your earnest, albeit self-indulgent musings, with half-understood Psyche 101 analysis.
No, Vinyl Record Face utilizes the hyper-connectivity of the World Wide Web to distribute its deliberate and artfully constructed content to the masses. To bring some beauty into this world. To share opinion and cultural criticism to the discerning eye.
To some, Vinyl Record Face may appear as a collection of music reviews and other pop culture insights. And whilst much of the content is wholly dependent on other artist’s work, I use their art as inspiration to create something entirely different. To create my own art; my own literature. The albums, or songs, or artists themselves are of a more embryonic importance to Vinyl Record Face. You will come to find that my reviews are less concerned with the record in question, and more interested in the wider societal impact. You will not find albums given a numerical value to signify their artistic merit. No, I refuse to indulge in the ease and ambiguity of a rating system – two thumbs up, 3 out of 5 stars or the acute uber-analysis (a la Pitchfork) where decimal values are used to turn something beautiful into an 8.6, or for the lucky few, a 10.0.
Inside each review or feature article you will find themes that have haunted and plagued the great minds of the human race for centuries. Identity, truth, fame, art, love, loss, beauty – these are the underlying ghosts in the well-oiled machine that is Vinyl Record Face.
I aim to satisfy the common craving for instant gratification and pleasure, whilst simultaneously nourishing intellectual and philosophical needs. Vinyl Record Face welcomes thoughtful and conscious individuals to comment and become part of our online presence – and together we can help bring meaning and passion back into the Internet. We can overthrow the legions of obtuse and dim social commentators who infect the online community with their poorly spelled and rarely punctuated drivel. We can eradicate these self-professed “bloggers” who religiously spread their thoughts (no matter how insignificant they may be) in order to prevent themselves from feeling like an unsold Christmas tree lying on a city corner on December 26th.